Marketing Executive - Web Developer at Zycus | Freshers

Graduate Engineer - AI & Digital Marketing

Build the future of B2B marketing with Agentic AI

Location: India

Experience: Fresh Graduates | 0-2 Years

Education: B.E. / B.Tech in Computer Science, IT, Electronics, or related engineering disciplines

Marketing is being reinvented by AI. Be part of it.

Marketing today is no longer just about campaigns, content and social media.

At Zycus, we are building the next generation of Agentic AI-powered enterprise software, and we are looking for engineers who want to bring their technology mindset into the world of marketing.

If you are a B.Tech graduate who loves technology, AI, the internet, content, experimentation and building things, this could be an unconventional but exciting start to your career.

You don't need to be a traditional marketer.

We want you to think like an engineer and market like a creator.

What will you work on?

You will become part of a high-energy, AI-first marketing team and work across multiple areas:

1. Product & Content Marketing

Turn complex AI and enterprise technology into stories that people understand and want to engage with.

• Understand Zycus products, Agentic AI and enterprise technology
• Create product stories, blogs, videos, presentations and campaign content
• Use GenAI tools to research, ideate, create and optimize content
• Convert technical concepts into compelling customer-facing narratives
• Experiment with AI-generated content and new formats

2. Digital Marketing

Use data, technology and experimentation to grow Zycus digitally.

• Work on SEO, SEM, digital campaigns and landing pages
• Analyze website and campaign performance
• Run experiments and A/B tests
• Use analytics and AI tools to identify growth opportunities
• Build automated and AI-powered marketing workflows

3. Social Media

Make enterprise AI interesting.

• Create content for LinkedIn and other social platforms
• Follow technology, AI and business trends
• Develop creative campaigns around Agentic AI
• Experiment with short-form video, visual content and new formats
• Use AI tools to accelerate content creation and personalization

4. Website & Web Development

This is where your engineering background becomes a superpower.

• Build and improve marketing webpages and landing pages
• Work with HTML, CSS, JavaScript and modern web tools
• Optimize website performance and user experience
• Experiment with AI-powered website experiences
• Use analytics to understand how visitors interact with the website
• Work closely with designers, product marketers and developers

5. Events & Experiential Marketing

Take technology from the screen to the real world.

• Help create technology and AI-focused events
• Support college, customer and industry events
• Design event experiences and campaigns
• Build digital experiences around events
• Use AI to personalize event communication and engagement
• Measure event impact and generate insights

AI will be part of your everyday work

At Zycus, we don't want you to simply use AI.

We want you to learn how to work with AI as a force multiplier.

You will experiment with:

Generative AI, Agentic AI, AI-powered content, AI automation, AI analytics, AI-assisted development

You may use AI to write content in the morning, build a webpage in the afternoon, analyze campaign data in the evening, and then figure out how to automate the entire process.

Why engineers?

Because the future of marketing needs people who can combine:

Technology + Creativity + Data + AI + Business

As an engineer, you already know how to:

• Break complex problems into smaller problems
• Learn new technologies quickly
• Work with data
• Experiment and iterate
• Build things
• Think logically
• Automate repetitive work

Now imagine applying those skills to marketing.

That's the kind of marketer we want to build.

What makes this role different?

This isn't a traditional marketing job.

You won't be spending your first year simply making presentations or executing predefined campaigns.

You will be encouraged to:

BUILD, EXPERIMENT, MEASURE, LEARN, AUTOMATE, REPEAT

You could start with a simple marketing problem and end up building an AI-powered solution for it.

Who are we looking for?

We are looking for curious, ambitious engineers who:

• Are passionate about AI and technology
• Love experimenting with new tools
• Are curious about how products are built and sold
• Enjoy writing, creating or communicating ideas
• Have an entrepreneurial mindset
• Are comfortable learning outside their engineering curriculum
• Like solving problems rather than simply following instructions
• Are excited by data and experimentation
• Want a career at the intersection of Technology, AI, Business and Creativity

Bonus points if you have:

• Built websites or side projects
• Created content, videos or social media pages
• Used ChatGPT, Claude, Gemini, Cursor or other AI tools
• Experimented with AI agents or automation
• Worked with HTML/CSS/JavaScript
• Used Google Analytics, SEO or digital marketing tools
• Participated in hackathons
• Built something that people actually used

We care more about what you have built and how you think than whether you have studied marketing.

Why Zycus?

Zycus is an AI-first enterprise technology company transforming the world of procurement with Agentic AI.

You will get the opportunity to work in an environment where AI isn't a buzzword, it is changing how the company builds products, sells, operates and markets.

You will work alongside people building and marketing technology used by some of the world's largest enterprises.

And most importantly:

You won't just learn how to use AI.

You'll learn how to build a career around it.

Your career could go in many directions

This role can become the starting point for careers such as:

AI Marketing, Product Marketing, Growth Marketing, Digital Marketing, Marketing Technology, Content & Brand, Web Development, Marketing Analytics, AI Automation, Product Management

Your engineering degree doesn't have to lead to a conventional engineering career.

Build a career at the intersection of technology and business.