Overview
About the Team
The Brand Marketing team at Meesho includes specialists across brand, media, insights, social, and creative functions. The team works closely with business and product stakeholders along with external partners to bring Meesho’s brand communication to life. The goal is to improve awareness of the brand and ensure the right message reaches the right audience at the right time, supporting strong business and brand growth.
The team focuses on building a brand that resonates with value-conscious shoppers across India. Work culture encourages collaboration, idea sharing, and celebrating wins together while supporting each other during challenges.
About the Role
This role offers a hands-on opportunity to work with one of India’s most active social marketing teams. The position involves managing a major brand presence on Instagram with millions of followers and contributing to influencer and affiliate campaigns that directly impact the business.
You will work in a collaborative environment that encourages experimentation, quick learning, and creative ownership while learning from experienced professionals in social and influencer marketing.
Key Responsibilities
- Influencer Engagement: Collaborate with content creators across India to execute high-impact partnerships, including affiliate-driven videos and brand campaigns.
- Social Media Execution: Assist with planning and publishing content across platforms such as Instagram, YouTube Shorts, Snapchat, and other short-form video channels.
- Affiliate Content Coordination: Identify creators capable of driving affiliate-based content and monitor the performance of their posts.
- Generative AI Exploration: Support experiments with Gen AI tools for copywriting, design ideas, and workflow improvements.
- Trend Analysis: Track platform updates, creator trends, and competitor activity while suggesting new ideas and opportunities.
- Campaign Operations: Help maintain creator databases, manage timelines, and coordinate content calendars during campaigns and product launches.
Requirements
- Demonstrated creative ability through personal content projects, design portfolios, or social media work.
- Familiarity with Instagram, YouTube Shorts, or similar short-form video platforms.
- Interest in affiliate marketing, creator monetization models, and influencer-driven performance marketing.
- Curiosity to explore new tools, especially generative AI platforms that assist with marketing or content workflows.
- Strong communication and coordination abilities.
- Ability to manage tasks independently in a fast-paced environment.
- Open to fresh graduates or final-year students from any discipline with no prior full-time experience.
- Suitable for creators, editors, or marketers who have contributed to personal or academic content projects and are interested in the intersection of social media, commerce, and technology.
About Meesho
Meesho aims to democratize internet commerce for everyone. The platform enables small businesses across India to grow online by offering zero commission and affordable shipping solutions. Sellers benefit from a large nationwide customer base, strong technology infrastructure, and logistics partnerships.
The company focuses on delivering affordable products that reflect local market preferences and serves customers across urban, semi-urban, and rural India. Through innovation and a unique business model, Meesho has become an important part of India’s e-commerce ecosystem.
Culture and Benefits
Meesho emphasizes a people-first culture focused on performance, impact, and growth. The company follows a set of guiding principles known as "Mantras" that influence recognition, performance discussions, and career development.
Employees receive a mix of monetary and non-monetary rewards, including wellness programs, medical coverage for employees and families, learning opportunities, flexible benefits, and leave policies designed to support work-life balance.
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Key Skills
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Education Requirements
- Bachelor’s degree in any discipline or final-year undergraduate students
Eligible Batch Years

Meesho
Meesho is a leading Indian e-commerce platform founded in 2015, headquartered in Bengaluru, Karnataka. The company operates as a social commerce marketplace, enabling individuals and small businesses to sell products online via social media channels such as WhatsApp, Facebook, and Instagram. Its mission is to democratize online commerce by providing tools and infrastructure for anyone to start and grow their business with minimal investment. Meesho has rapidly expanded its catalog to include fashion, home products, electronics, and more, catering to millions of customers across India.
With over 1,000 employees, Meesho has become a prominent player in India's e-commerce ecosystem, backed by major investors including SoftBank, Sequoia Capital, and Facebook. The platform has been recognized for its innovative approach to empowering entrepreneurs, particularly women and first-time sellers. In recent years, Meesho has reported significant growth in user acquisition and order volumes, and has made headlines for achieving profitability in certain quarters—a rare feat among Indian startups in the e-commerce space.
Company Details
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Websitemeesho.com