Whatfix is a leading digital adoption platform (DAP) founded in 2014, headquartered in Bengaluru, India, with offices in San Jose, California, USA. The company empowers organizations to enhance user onboarding, training, and support experiences through interactive walkthroughs, in-app guidance, and self-help tools. Its mission is to help enterprises drive productivity and maximize the value of their software investments by enabling users to adopt and utilize applications more effectively.
Serving a global customer base across industries such as technology, finance, healthcare, and manufacturing, Whatfix has grown rapidly, with over 500 employees and recognition from analysts like Gartner and Forrester. The platform integrates seamlessly with enterprise applications, offering personalized, contextual guidance that reduces support costs and improves user satisfaction. In recent years, Whatfix has secured significant funding rounds, expanded its product capabilities with AI-driven features, and strengthened its market position as a top-tier DAP provider.