Impact Analytics is an AI-powered enterprise software company that provides advanced analytics and decision intelligence solutions primarily for the retail, grocery, and consumer goods industries. Founded in 2015 by former Mu Sigma executive Prashant Agrawal, the company develops cloud-based platforms that help organizations optimize pricing, promotions, inventory planning, and demand forecasting. By combining machine learning, data science, and domain expertise, Impact Analytics enables retailers to make more accurate, data-driven decisions that improve profitability and operational efficiency.
Headquartered in Columbus, Ohio, with significant operations in Bengaluru, India, Impact Analytics has grown rapidly and serves a global customer base that includes major retailers and consumer brands. The company’s product suite includes solutions for merchandising analytics, price optimization, promotion planning, and supply chain forecasting. Impact Analytics has earned recognition in the retail technology space for its AI-first approach and continued innovation, including the integration of generative AI capabilities to enhance retail decision-making and automation.
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