PlaySimple Games is a mobile gaming company focused on creating engaging and accessible casual games for global audiences. Founded in 2014 and headquartered in Bengaluru, India, the company specializes in puzzle and word-based games designed for mass-market mobile players. PlaySimple’s mission is to build simple, intuitive, and highly engaging games that can be enjoyed by millions of users worldwide. Its portfolio includes popular titles such as Daily Themed Crossword, Word Trip, and Word Wars, which have collectively attracted tens of millions of downloads across app stores.
The company has grown rapidly and established a strong presence in the casual mobile gaming market, particularly in the United States. PlaySimple operates with a data-driven development approach and focuses on long-term player engagement and live game operations. In 2021, Swedish gaming group Modern Times Group (MTG) acquired PlaySimple in a deal valued at up to $360 million, marking one of the notable international acquisitions of an Indian mobile gaming studio. With a team of a few hundred employees, the company continues to expand its portfolio and global player base.
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