LINE is a global technology company best known for its widely used mobile messaging platform, LINE Messenger. Originally launched in 2011 by NHN Japan in response to communication disruptions following the Tōhoku earthquake, the service quickly gained popularity across Japan, Taiwan, Thailand, and other parts of Asia. The platform combines messaging, voice and video calls, social networking features, digital stickers, games, and content services, creating a broad mobile ecosystem used by hundreds of millions of users worldwide.
Beyond messaging, LINE has expanded into a range of digital services including fintech (LINE Pay), digital content, advertising, AI, and enterprise solutions. The company became part of LY Corporation in 2023 following the integration of LINE Corporation and Z Holdings (a SoftBank Group subsidiary that also operates Yahoo! Japan). With thousands of employees and strong backing from SoftBank and Naver, LINE remains a major player in the Asian digital services market, known for its distinctive brand, strong local ecosystems, and innovation in mobile communication and payments.
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