CDK Global is a leading provider of integrated technology solutions to the automotive retail industry. Founded in 2014 following a spin-off from ADP Dealer Services, the company serves dealerships and manufacturers worldwide with software platforms that streamline operations, enhance customer experiences, and drive profitability. CDK Global's mission is to empower automotive retailers with innovative tools that simplify workflows, improve sales and service processes, and enable data-driven decision-making.
Headquartered in Hoffman Estates, Illinois, USA, CDK Global employs over 6,000 professionals and operates in multiple countries, making it a prominent multinational corporation in its sector. The company's offerings include dealer management systems (DMS), customer relationship management (CRM) tools, digital marketing solutions, and analytics platforms. In recent years, CDK Global has expanded its portfolio through strategic acquisitions and partnerships, strengthening its market position as a trusted technology partner for automotive dealerships. Its reputation is built on delivering reliable, scalable solutions that adapt to the evolving needs of the automotive retail ecosystem.